Tool is known for having all kinds of mathematic and conceptual easter eggs and puzzles within their music. They used the fibonacci sequence in Lateralus, they have three songs on 10,000 Days album that can be combined to make one new song, etc. Here, the new Tool logo is almost an ambigram, meaning it would …
I recently stumbled upon a precious sketchbook filled with early sketches that played a significant role in shaping the projects I feature in my portfolio. As an artist/designer, I cannot emphasize enough the significance of conceptualizing and sketching as crucial early steps in my creative process.
A great example of attention to detail. Via Jim Watson: This logo wants to be symmetrical – a letterstroke in the middle with 2 massive letters on each side. But, the two sides are not quite the same. The version at the bottom is better – the e now better matches the G C O …
I came across this flyer for a concert, which has different openers for different dates. Each opener lists the dates that they’re playing: Armor for Sleep opens July 31-Aug 14, Cartel Aug 16-27, and The Juliana Theory Aug 28-Sept 7. Visually, this flyer isn’t bad but it is very poorly designed in regards to user …
From Chapter 1 of “A Whack on the Side of the Head: How You Can Be More Creative” by Roger von Oech: “Children enter school as question marks and come out as periods.”–Neil Postman, Educator Much of our education system is geared toward teaching people to find “the right answer.” By the time the average …
When designing my logo, I began by listing objectives and stating the message I wanted to communicate in order to brand myself. I wanted to convey problem solving since design is about constantly seeking ways for improvement and seeking problems to address. I began brainstorming different ways to convey problem solving in my logo. I …
I received this invite to a friend’s birthday brunch today. Here’s an easy way to improve user experience: Adding not only the date, but also the day of the event. June 9th is nearly a month away and I had no idea what day that falls on. Many people plan schedules based on the day. …
A simple way to improve Facebook’s mobile user experience. Read More »
I’ve began a new project and personal goal, which consists of hand-lettering a vocabulary word every day for a year. The goal is to improve my lettering skills while simultaneously learning 365 new words. I was inspired by a project called The Daily Artifact, which was a personal challenge by Corey Fuller, a friend and …
…should reconsider their new logo design. Arby’s recently updated their logo for the first time in almost four decades. A logo is a company’s identity and what helps a company distinguish itself from other brands. A logo should be memorable, distinctive, and appropriate to the company’s purpose and target audience. The new logo has several issues: …
