Tool is known for having all kinds of mathematic and conceptual easter eggs and puzzles within their music. They used the fibonacci sequence in Lateralus, they have three songs on 10,000 Days album that can be combined to make one new song, etc. Here, the new Tool logo is almost an ambigram, meaning it would …
In 2007, during my packaging design class at the University of Central Oklahoma, I developed a concept for packaging and branding. The idea revolved around a beer product featuring color-coded bottles, designed to promote awareness of impairments and ensure a safer drinking experience. The initial concept involved a progression from green to red bottles, indicating …
I recently stumbled upon a precious sketchbook filled with early sketches that played a significant role in shaping the projects I feature in my portfolio. As an artist/designer, I cannot emphasize enough the significance of conceptualizing and sketching as crucial early steps in my creative process.
A great example of attention to detail. Via Jim Watson: This logo wants to be symmetrical – a letterstroke in the middle with 2 massive letters on each side. But, the two sides are not quite the same. The version at the bottom is better – the e now better matches the G C O …
Good design is often subtle details. When you search in Google, the most relevant tab appears first. If you search a place, maps will be the first tab. If you search for a store, shopping will appear first. A book title search will result in books tab being first. The tabs always respond to the …
I came across this flyer for a concert, which has different openers for different dates. Each opener lists the dates that they’re playing: Armor for Sleep opens July 31-Aug 14, Cartel Aug 16-27, and The Juliana Theory Aug 28-Sept 7. Visually, this flyer isn’t bad but it is very poorly designed in regards to user …
This fantastic test was posted by the New York Times over a year ago: Here’s how it works: We’ve chosen a rule that some sequences of three numbers obey — and some do not. Your job is to guess what the rule is. We’ll start by telling you that the sequence 2, 4, 8 obeys the …
A Quick Puzzle to Test Your Problem Solving (via NYT) Read More »
“A book is made from a tree. It is an assemblage of flat, flexible parts (still called “leaves”) imprinted with dark pigmented squiggles. One glance at it and you hear the voice of another person, perhaps someone dead for thousands of years. Across the millennia, the author is speaking, clearly and silently, inside your head, …
From Chapter 1 of “A Whack on the Side of the Head: How You Can Be More Creative” by Roger von Oech: “Children enter school as question marks and come out as periods.”–Neil Postman, Educator Much of our education system is geared toward teaching people to find “the right answer.” By the time the average …
When designing my logo, I began by listing objectives and stating the message I wanted to communicate in order to brand myself. I wanted to convey problem solving since design is about constantly seeking ways for improvement and seeking problems to address. I began brainstorming different ways to convey problem solving in my logo. I …
